Innovate

Adblockers are consumer’s way of telling advertisers that they do not want to be tracked. While, certain publishers are still weighing their options, other publishers, like Forbes, ArsTechnica, Slate, The Atlantic and WIRED, have fought back with the technology. Brave Software, the company behind the adblocking browser launched by Mozilla co-founder Brenden Eich, recently announced that it is working on a way to strip out existing ads with those from its own network and split revenues with sites and readers. In response to t...
The PoloTech Shirt by Ralph Lauren is here as a replacement to those Fitbit bands. The tee is the combination of the fashion label’s unique aesthetic and real-time metrics that keeps track of your activities. The Smart Shirt is embedded with a strip of silver-based sensors, which measures breathing, heart rate, steps, and the number of calories burnt during the workout. A black box transmitter is attached at the side of the shirt, which relays the data directly to your iOS device. There are already fitness tracking wristbands that...
We’ve already seen a glimpse of the future of artificial intelligence in self-driving cars. Now imagine that for some damaged property-related matter you are exchanging emails with AI representing an insurance company. That’s the coup d'œil of applying deep-learning to solve a range of business problems. Palo Alto, Calif. based startup called MetaMind promises to help enterprises use deep-learning for image, text, and data analysis tasks. This approach will enable computers to recognize faces in an image or the text of the speech wit...
Elio Motors is a Phoenix-based manufacturer of an aerodynamic, three-wheel car has topped $1 billion market valuation, two days after becoming the first equity-crowdfunded company to list its shares on the public markets. This makes Elio the first small company to list shares on an exchange, following a mini-IPO made possible by the new Securities and Exchange Commission rules. The Startup Business Act or JOBS Act, which was signed into law by President Obama on April 5, 2012, in support of entrepreneurship and small business growt...
It is fascinating now-a-days to watch these hybrid professions of marketing technologists originate from the digital star forge. It is a phenomenon, which we should anticipate more often in The Second Machine Age. While at the theoretical level it is a bit of thought-provoking concept, watching it transform into reality is rather a breathtaking phenomenon. The transformation reveals the amount of our dependency on the past patterns of marketing and technology to determine our belief in the future, which is, unfortunately, a misconcept...
Wrapify, a nine-month old San Diego startup, will pay you up to an average of $600 per month to wrap your car in ads and drive around as you typically would. Now this is a characteristically old idea that has been around since decades that the startup is trying to cash on by adding a 21st century twist. HERE IS HOW IT WORKS: The world’s first crowdsourced advertising platform is a two-sided marketplace that allows drivers over the age of 21 to signup, decide the extent to which they want their car covered (fully or partially), and ...
With increasing technology there are various devices to help fitness enthusiasts to gauge the amount of weight lost and calories burned. Also, there are devices available that will measure your heartbeat rate and the number of steps you take per day. But Levl takes to a new level by measuring the amount of fat loss after your workout, and all it will take is a single breath. A fitness tracker, called Levl will measure your breath and tell you the amount of fat loss through the accompanying app. The device comes in two parts: a grey...
Cybersecurity is becoming a really important concern with more and more people using the internet every day. As the security standards are increased, complexity at the user end is also raised. To avoid such situation, Google will eliminate passwords by developing a system that would not demand a password from the user. According to TechCrunch, Google is experimenting on a multi-device approach that will enable users to log into their accounts without entering any password. Truth be told, few of us will miss using alphanumeric p...
Google’s self-driving car initiative has been going well over the past year, but it seems that it has huge news up its sleeve. According to report, Google and Ford partnership will be building autonomous cars. It is reported that Ford will announce the partnership at CES in Las Vegas. Since neither company has confirmed the partnership, the exact details of the partnership are still unknown. By partnering with Google, Ford gets a huge jump in the self-driving vehicle market. While Ford has been experimenting with its own self-drivi...
Verily, previously known as Google Life Sciences is about to change the world by engaging chemists, engineers, doctors and behavioural scientists into their interdisciplinary efforts to use data to identify symptoms of health and diseases. It is sharing the parent company Alphabet with Google and its many expanding businesses. It aims to truly understand health using sensors, digital medical record, Artificial Intelligence, and its processing power to prevent, detect, and manage disease. “Verily” is an archaic English word whic...