New TikTok monetization tool Creativity Program Beta has been officially introduced. In a major development so far as the scopes of monetization of creators’ content are concerned, we witnessed another surprise from the popular social media app.Â
We all know that the competition between the leading social media platforms has become even more stiff. With slit throat fights going on among the top players, none can afford to sit back and relax. In order to thrive in such a topsy-turvy scenario, one must keep offering more rooms for user satisfaction. There has to be a constant flow of serious efforts to make sure more and more creators choose to stay within the ecosystem of the platform, as it has something seriously to do with the user count.Â
Therefore, in a bid to bridge the gap with its close rivals, TikTok has come out with another ace from its sleeve, Creativity Program Beta, designed to help creators earn more money with longer content.
Let’s unfold the story in detail to find out what’s exactly in store.Â

It needs to be seen if the new TikTok monetization tool Creativity Program Beta manages to ensure more traffic to the platform and increase its popularity in turn. [Image Credit: Freepik]
New TikTok Monetization Tool: Creativity Program Beta
TikTok, which enjoys over 1 billion active users spread across the globe, already has a wide range of monetization tools. However, the new monetization tool appears to be a massive value addition, as its serious firepower to its enviable arsenal.
What Is the Creativity Program Beta?
The all-new Creativity Program Beta happens to be an invite-only program intended to help creators earn more money, unleash real-world opportunities, and enhance their video performance metrics and analytics.
In order to be eligible for it, the age of an user must be at least 18, has to meet the minimum follower criteria and video view requirements, and have an account in good standing condition.
Those who manage to make the cut to the TikTok Creativity Program Beta, have to create and publish high-quality, original content, with a running time longer than one minute to start earning.
As of now, the Creativity Program Beta is only available in the US, France, and Brazil. But as per reports, in all likelihood, this feature will be introduced to more regions very soon.
It has been learnt that creators will be provided with an updated dashboard to view video eligibility, estimated revenue, performance metrics, and analytics. However, all videos for the Creativity Program Beta must abide by TikTok’s Community Guidelines.
Creators who are already enrolled in the TikTok Creator Fund, can easily make a switch to the Creativity Program Beta, and those who are not enrolled, can also apply to the new program once it becomes available.
It needs to be seen if the new TikTok monetization tool Creativity Program Beta manages to ensure more traffic to the platform and increase its popularity in turn.Â
Meanwhile, if you want to know more about TikTok Ads, then surely check out our special feature TikTok Ads: A Comprehensive Guide, which boasts of the rare insights and crazy hacks. In short, a cool companion to help you understand the tricks of the trade.