Nvidia recently unveiled the first of its next-generation GPUs titled the ‘GeForce RTX 30 series‘. The company promises these to be the greatest ever generational performance leap in gaming GPUs in the company’s history. The new GPUs- the GeForce Nvidia RTX 3070, GeForce RTX 3080, and GeForce RTX 3090 are based on the new Ampere architecture and introduce Nvidia’s second-gen RTX ray-tracing cores, GDDR6X memory, and a faster AI processing.
The new GPU series would also offer almost twice the performance and power efficiency the GeForce RTX 20 series provides. Nvidia also introduced three new software features specifically for competitive gamers, streamers, animators, and hardware tools.
The company will sell its Founders Edition graphics cards. At the same time, its partners, including Asus, Gigabyte, Zotac, MSI, Galax, Palit, PNY, EVGA, Gainward, and Innovision 3D, will bring out offer custom-designed cards having its customized coolers and software enhancements.
In India, the GeForce RTX 3070 will be available for $499 in the USA; the GeForce RTX 3080 at $699 in the USA, and the new flagship GeForce RTX 3090 will be available at a whopping price of $1,499 in the USA.
Nvidia company claims that the new NVIDIA GeForce RTX 3070 is 60% more efficient and faster than the GeForce RTX 2070. It is also apt for 1440p and 4K gaming. This makes it superbly faster than the GeForce RTX 2080 Ti at a much lesser price. The graphics cards will have 8GB of GDDR6 memory and will be on sale from September 24. The GeForce NVIDIA RTX 3080 tiis termed as the “ultimate gaming GPU” and is fast like the GeForce RTX 2080 equipped with 10GB of 19Gbps GDDR6X RAM. The company stated that gaming enthusiasts could expect 60fps consistently at 4K. These cards will be available from September 17.
The new flagship product is the GeForce RTX 3090, or the “ferocious GPU,” as it is termed. This product has a triple-slot cooler in a new dual-axial airflow design with one fan fitted at the front and another on the rear. According to Nvidia, this design makes the product 10x quieter and up to 30 degrees C cooler. It will consist of 24GB of GDDR6X RAM and 50 % faster than the current Titan RTX. Gamers will experience 8K game visuals at 60fps speeds, though this GPU is targeted more for AI developers and massive-scale content creators. The cards will go on sale in October.
Nvidia also disclosed details of a new 12-pin PCIe power connector recently that would be in use for new GeForce RTX 3070 series graphics cards. There will be an adapter with each card. These GPUs are also the first of its kind to support hardware AV1 decode that would help in conserving bandwidth for streamers, and an HDMI 2.1 that would support 8K displays. There is a new RTX IO framework that works with PCIe 4.0 and fast SSDs to load games and assets directly from the storage load. The GPUs are fabricated on a custom 8nm process.
When it comes to software, Nvidia introduces the Reflex, which will allow game enthusiasts to integrate a “Reflex Mode” into the games they are playing. This will optimize and measure PC latency to help gamers lock their target and track opponents. The games that would support this feature are Apex Legends, CoD: Warzone, Fortnite, and Valorant. Hardware OEMs, including Asus, Acer, Alienware, and MSI, will also launch the 360Hz G-Sync eSports monitors soon, with built-in latency analyzers. The Nvidia Broadcast is directed for streamers and includes AI-powered noise reduction feature, background blurring or removal, and auto framing.
Gamers who purchase a GeForce RTX 3070, GeForce RTX 3080, or GeForce RTX 3090 graphics card or a pre-built PC having any of these will also get a free digital copy of Watch Dogs: Legion game and a one-year GeForce Now cloud gaming service subscription. Nvidia also announced that Fortnite now supports RTX ray tracing and AI-powered DLSS upsampling and new Reflex latency reduction optimizations. The new RTX Treasure Run creative mode map is designed to highlight ray-traced reflections in games.
The Nvidia RTX 3080 graphics card was released at 9AM ET, on 17th Sept, and displeasure began only seconds later. All chief online stores in the US are sold out, and there have been reports of brick-and-mortar stores each having as few as 10 units for sale. The end result: eBay scalpers are now demanding to cash in, and precise few people who hunger to enjoy the graphics card seem to have truly gotten their hands on a confirmed order.
The card is being listed on eBay for several hundreds of dollars — in roughly cases, even thousands of dollars — over its $699 sticker price. And PC gaming enthusiasts are mad, claiming that Nvidia held a messy launch just a day after US retailers likewise botched early preorders for Sony’s upcoming PlayStation 5.
A list here of filtered eBay listings displays various RTX 3080 cards selling for between $1,000 and as much as $2,500. Many of these are “buy-it-now” listings, and it’s not clear if the accounts are essentially in possession of a card from a physical retailer or the authorization of an online order shipping soon, so it’s tough to express which listings are legitimate. But it’s clear there’s an unequal gold rush forming around the RTX 3080 just hours after it went on sale.
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